Image showing the shades of data abuse from bliss through creepy to unethical



What makes a service creepy?

Dustbins with chips in that measure your rubbish?

CCTV that can recognise your face and lets you know how often you visit?

Finger printing or access cards for schools that then track your childs passage through school?

Anonymous but personalised marketing in a shopping centre based on your location?

Adaptive search that knows what you are looking for?

Auto spelling correction?

Email censorship that stops you sending messages?

Message analysis that tells you what type of person you are and how you manage your actions/ staff?

Reminders and alerts?

A friend who can auto “check” you into a location on Foursquare, Facebook places etc?

Lights that turn on and off as you entre a room?