THE CONSUMER POTENTIAL OF COLLABORATIVE CONSUMPTION
Master thesis sdeg pieter van de glind - 3845494 - the consumer potential of collaborative consumption - august 2013 from Pieter van de Glind
Posts
Alessandro Acquisti: Why privacy matters
“Any personal information can become sensitive at some point!” The line between public and private has blurred in the past decade, both online and in real life, and Alessandro Acquisti is here to explain what this means and why it matters. In this thought-provoking, slightly chilling talk, he shares details of recent and ongoing research -- including a project that shows how easy it is to match a photograph of a stranger with their sensitive personal information. What motivates you to share your personal information online? Alessandro Acquisti studies the behavioral economics of privacy (and information security) in social networks
Why do you think deleting an account reduces your digital footprint?
Somewhere out there, there is a copy of your data. Once created and you have shared it publicly it will be there - somewhere outside of your control. Just because you have removed it from your places, it doesn't mean that it has been removed from everywhere….. The only truly private place is what happens in your mind and never shared. Everything else is based on trust.
Who has your Back and is protecting your data?
Electronic Freedom Foundation (EFF) has recently released a new report about which companies protect their users' digital data/ identities. Download the complete Who Has Your Back? 2013 report as a PDF from here. Executive Summary When you use the Internet, you entrust your conversations, thoughts, experiences, locations, photos, and more to companies like Google, AT&T and Facebook. But what do these companies do when the government demands your private information? Do they stand with you? Do they let you know what’s going on? In this annual report, the Electronic Frontier Foundation examined the policies of major Internet companies — including ISPs, email providers, cloud storage providers, location-based services, blogging platforms, and social networking sites — to assess whether they publicly commit to standing with users when the government seeks access to user data. The purpose of this report is to incentivize companies to be transparent about how da
we live in an age of sharing
Source + download http://www.demos.co.uk/publications/thedatadialogue We live in an age of sharing. As consumers and online, we regularly share personal information, and generate new data through our browsing or purchasing history. Businesses and government are increasingly aware of the value of this information, which can result in better and cheaper services for customers, new sources of income for businesses and improved public services. But the question of who owns this information, and how it is collected, stored and used, is becoming a major consumer rights issue. It is crucial, therefore, that people are at the heart of any new settlement. The Data Dialogue sets out the results of the largest ever poll of public attitudes on personal information and data- sharing. Based on a representative sample of 5,000 adults, the report finds a growing crisis in consumer confidence over how government and business handle personal data, and discomfort about the way in which personal inform
the majority of us are sharing information about ourselves online and feel better connected to family and friends because of it.
A multi-country study commissioned by Intel Corporation on “Mobile Etiquette indicates “the majority of adults and teens around the world are sharing information about themselves online and feel better connected to family and friends because of it.” However, the survey also revealed a perception of “oversharing,” with at least six out of 10 adults and teens saying they believe other people divulge too much information about themselves online, with Japan being the only exception. The survey examined the current state of mobile etiquette and evaluated how adults and teens in eight countries share and consume information online, as well as how digital sharing impacts culture and relationships. The research was conducted in the United States in March and a follow-up study was conducted in Australia, Brazil, China (adults only), France, India, Indonesia and Japan from June to August.
The more I think about it, the less I think there is value in sharing personal data
Image: http://fineartamerica.com/featured/lyrical-abstraction-dawn-siler.html Sharing PII data is something that I have been thinking about for some time and reading this Blog by Nick Crown Personal Data - Is It Truly An Asset? - I decided it was time to put it out there. Don't worry I am not about to trash personal data ecosystem and value from digital footprints, I want to explore thinking about why we share the actual data ..... when we could do the same but at a different level of abstraction ( hence the image above…) the base line is more data = more targeting ( explored this here recently ) which leads to more efficient advertising, more branding messaging but appears no overall change in real marketing spending ( data ) assuming you know what to look for! More data about me would include, say: my driving speed, time, routes, frequency and style. ( view point ) heath, diet, food intake, exercise, pedometer, pleasure, life style ( data ) specific medical condi
The more I think about it, the less I think there is value in sharing personal data
Image: http://fineartamerica.com/featured/lyrical-abstraction-dawn-siler.html Sharing PII data is something that I have been thinking about for some time and reading this Blog by Nick Crown Personal Data - Is It Truly An Asset? - I decided it was time to put it out there. Don't worry I am not about to trash personal data ecosystem and value from digital footprints, I want to explore thinking about why we share the actual data ..... when we could do the same but at a different level of abstraction ( hence the image above…) the base line is more data = more targeting ( explored this here recently ) which leads to more efficient advertising, more branding messaging but appears no overall change in real marketing spending ( data ) assuming you know what to look for! More data about me would include, say: my driving speed, time, routes, frequency and style. ( view point ) heath, diet, food intake, exercise, pedometer, pleasure, life style ( data ) specific medical condi
The more I think about it, the less I think there is value in sharing personal data
Image: http://fineartamerica.com/featured/lyrical-abstraction-dawn-siler.html Sharing PII data is something that I have been thinking about for some time and reading this Blog by Nick Crown Personal Data - Is It Truly An Asset? - I decided it was time to put it out there. Don't worry I am not about to trash personal data ecosystem and value from digital footprints, I want to explore thinking about why we share the actual data ..... when we could do the same but at a different level of abstraction ( hence the image above…) the base line is more data = more targeting ( explored this here recently ) which leads to more efficient advertising, more branding messaging but appears no overall change in real marketing spending ( data ) assuming you know what to look for! More data about me would include, say: my driving speed, time, routes, frequency and style. ( view point ) heath, diet, food intake, exercise, pedometer, pleasure, life style ( data ) specific medical condi
The more I think about it, the less I think there is value in sharing personal data
Image: http://fineartamerica.com/featured/lyrical-abstraction-dawn-siler.html Sharing PII data is something that I have been thinking about for some time and reading this Blog by Nick Crown Personal Data - Is It Truly An Asset? - I decided it was time to put it out there. Don't worry I am not about to trash personal data ecosystem and value from digital footprints, I want to explore thinking about why we share the actual data ..... when we could do the same but at a different level of abstraction ( hence the image above…) the base line is more data = more targeting ( explored this here recently ) which leads to more efficient advertising, more branding messaging but appears no overall change in real marketing spending ( data ) assuming you know what to look for! More data about me would include, say: my driving speed, time, routes, frequency and style. ( view point ) heath, diet, food intake, exercise, pedometer, pleasure, life style ( data ) specific medical condi
The more I think about it, the less I think there is value in sharing personal data
Image: http://fineartamerica.com/featured/lyrical-abstraction-dawn-siler.html Sharing PII data is something that I have been thinking about for some time and reading this Blog by Nick Crown Personal Data - Is It Truly An Asset? - I decided it was time to put it out there. Don't worry I am not about to trash personal data ecosystem and value from digital footprints, I want to explore thinking about why we share the actual data ..... when we could do the same but at a different level of abstraction ( hence the image above…) the base line is more data = more targeting ( explored this here recently ) which leads to more efficient advertising, more branding messaging but appears no overall change in real marketing spending ( data ) assuming you know what to look for! More data about me would include, say: my driving speed, time, routes, frequency and style. ( view point ) heath, diet, food intake, exercise, pedometer, pleasure, life style ( data ) specific medical condi
The Future of Sharing report from @beyond
Source : http://bynd.com/future_of_sharing_v4.pdf This is a report from Beyond (a creative Digital agency) and they propose seven key predictions for what lies ahead, my comments are in red. The rate of shared content will eventually plateau – whilst true eventually when nothing else can be shared, there is a massive step to go before this. I would go for sharing will follow the traditional S curve but we have only just climbed on. Frictionless - or automatic - sharing is here to stay – agree, but there is a load of work to do on FUD and managing expectations Segmenting friends & connections to selectively share will grow as a key element of social networks – already done, it is the UI that now needs to catch up Tried and true marketing tactics (i.e. giveaways) will continue to fuel a high volume of consumer sharing – if you mean gamification to pretend I am loyal then yes. Sharing will expand to include transactions as well as life events and achievements to define a ne
Marshall Kirkpatrick @marshallk has written an interesting post on RWW (Jan 2012) on Why Facebook's data sharing matters!
Marshall Kirkpatrick has written an interesting post on RWW (Jan 2012) on Why Facebook's data sharing matters! Starting out he states that Facebook has cut a deal with political website Politico that allows the independent site machine-access to Facebook users' messages, both public and private, when a Republican Presidential candidate is mentioned by name. The data is being collected and analyzed for sentiment by Facebook's data team , then delivered to Politico to serve as the basis of data-driven political analysis and journalism . Whilst the move is being widely condemned in the press as a violation of privacy but if Facebook would do this right, it could be a huge win for everyone. Facebook could be the biggest, most dynamic census of human opinion and interaction in history. Unfortunately, failure to talk prominently about privacy protections, failure to make this opt-in (or even opt out!) and the inclusion of private messages are all things that put at r