Eurobarometer: Attitudes on Data Protection and Identity
monster of a report http://ec.europa.eu/public_opinion/archives/ebs/ebs_359_en.pdf EXECUTIVE SUMMARY This report presents the results of the largest survey ever conducted regarding citizen’s behaviours and attitudes concerning identity management, data protection and privacy. It represents the attitudes and behaviours of Europeans on this subject. The main findings of the survey are the following: 74% of the Europeans see disclosing personal information as an increasing part of modern life. Information considered as personal is, above all, financial information (75%), medical information (74%), and national identity numbers or cards and passports (73%). Social networking and sharing sites users are more likely to disclose their name (79%), photo (51%) and nationality (47%). Online shoppers’ actual online disclosure of personal information mainly involves their names (90%), home addresses (89%), and mobile numbers (46%). The most important reason for