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Experian research on buying behaviours

RWC-whitepaper2.pdf Experian have released a whitepaper with research looking at consumer buying behaviours and multi-channel retail. Some interesting trends have emerged including the rise of the Handset Haggler, consumers who use their mobile in-store to check prices of goods elsewhere before purchasing. 10% of respondents do this according to the survey of 2000 UK consumers by ResearchNow.   Key trends include: 10% consumers use their mobile in-store to check prices of goods elsewhere before purchasing 5% of respondents have actively sought feedback on a purchase in store from Twitter or Facebook 4% of all those surveyed will make a purchase based on an offer sent to them based on location eg Facebook Places   Some other key findings: Consumers still love shopping offline – they find it practical, informative and fun. But online is having huge impact on offline shopping. Amazingly, 60% of food sales are influenced by online activity – this rises to 80-90% for

Seven Indicators of Twitter Influence

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Originally posted at  Social Fresh A follower counts are an indicator of influence but not a very good one. Yes, followers can be and are gamed frequently with the assistance of shady web services. Here are a few more critical Twitter influence indicators: 1. Lists Being included on lists gives us two clues. One: Being included on thousands or more signals that you are visible. Two: The categories people use to classify you tells you something about the topics you have influence in: This is known as “topical influence” and it’s really what counts in influence. 2. Retweets These tell you something about how willing people are to amplify your messages and help them spread. A retweet essentially says “this is something I want my network to see”. It’s Twitter’s version of viral loops. 3. @Replies These signal how much others want to talk to you or intentionally tag you, and also serves as an indicator for how willing you are to engage and tag others. Less replies signals less soc

Mobile Carrier Delays Harm Internet Security via @eft

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Original blog : https://www.eff.org/deeplinks/2011/03/carrier-intransigence-harms-internet-security Love little stories like this as who is paying. Apple side load new updates via iTunes and therefore no OTA (over the air) update, therefore no cost to the operator. All the other create an OTA cost for the operator and why should the operator pay to update software that is not their business problem. However, who do I have the contract with! Implication. Free sounds good until you actually need to call someone to fix it. “By delaying or even blocking security updates for mobile devices, mobile carriers put their users, their business, and the country’s critical infrastructure at unnecessary risk. Mobile security problems plague the entire software stack — the baseband, the kernel, the application frameworks, and the applications — and carriers continue to resist shipping regular and frequent updates. Mobile carriers are chiefly to blame for this problem. Although Apple, Google, and Mi

Mobile Carrier Delays Harm Internet Security via @eft

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Original blog : https://www.eff.org/deeplinks/2011/03/carrier-intransigence-harms-internet-security Love little stories like this as who is paying.  Apple side load new updates via iTunes and therefore no OTA (over the air) update, therefore no cost to the operator. All the other create an OTA cost for the operator and why should the operator pay to update software that is not their business problem. However, who do I have the contract with! Implication. Free sounds good until you actually need to call someone to fix it. “By delaying or even blocking security updates for mobile devices, mobile carriers put their users, their business, and the country’s critical infrastructure at unnecessary risk. Mobile security problems plague the entire software stack —  the baseband , the kernel, the application frameworks, and the applications — and carriers continue to resist shipping regular and frequent updates. Mobile carriers are chiefly to blame for this problem.  Although Apple, Google,

Mobile Carrier Delays Harm Internet Security via @eft

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Original blog : https://www.eff.org/deeplinks/2011/03/carrier-intransigence-harms-internet-security Love little stories like this as who is paying.  Apple side load new updates via iTunes and therefore no OTA (over the air) update, therefore no cost to the operator. All the other create an OTA cost for the operator and why should the operator pay to update software that is not their business problem. However, who do I have the contract with! Implication. Free sounds good until you actually need to call someone to fix it. “By delaying or even blocking security updates for mobile devices, mobile carriers put their users, their business, and the country’s critical infrastructure at unnecessary risk. Mobile security problems plague the entire software stack —  the baseband , the kernel, the application frameworks, and the applications — and carriers continue to resist shipping regular and frequent updates. Mobile carriers are chiefly to blame for this problem.  Although Apple, Google,

Google has its own like feature and I am thinking that social minuslike is genealogy

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This blog could be a step to far with some rather rash assumptions and leaps of faith but sometimes it is good to stretch the mind. The thinking is that Google has introduced its own like feature and I am left thinking that social minus update features looks rather like genealogy. As the tech savvy know Google  announced  in March 2011 that it would use social recommendations in its search results with the introduction of Google +1 . The new feature puts a "+1" icon next to each search result, allowing us to recommend certain results and websites directly from Google, rather than on  Twitter  or  Facebook .  Read more on ReadWriteWeb ,   HuffingtonPost or TechCrunch Ignoring the issues with +1 and search algorithms, it is about social and social is about understanding recommendation and influence.  The FaceBook like button is of the same mould, trying to determine what you Like from an explicit action rather than implicit outcomes following analysis of your data. On

A time for everything under the sun!

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Probably a little out of context quoting Ecclesiastes 3:1 “There is a time for everything” But there is time to steal your identity… 1800  - no identity to seal or had little value as everything was personal 1900  - 7 days, hand forged. You could hide. 2000  - seconds! You cannot hide. Where are we going… 2100  - no identity to seal as everything can be traced!