My Digital FootPrint

Over the Air – 24 hours of mobile development Friday September 10th & Saturday September 11th, Imperial College London Over the Air is a grass-roots mobile developer event that is completely unique in the mobile industry calendar –  it is free to attend, covers the cutting edge of current mobile development (as opposed to glossy future-speak or sales-pitches), and is a great place to meet others in the community. The workshops allow attendees to really roll up their sleeves to tinker with new platforms, operating systems, APIs and SDKs and tutorial sessions feature real business cases and hands-on experience. Attendees are invited to stay overnight so that they can work on ideas, apps and widgets on the fly, to be entered into various competition categories and demo’ed on the second day – in true hack-a-thon style. It’s a great vibe of bean bags, learning & collaborating, and all the gadgets that you care to goggle at. Here is a nice write-up of last years event   http:/

http://blogs.hbr.org/ideacast/2010/08/hbrs-idea-watch-strange-but-tr.html start at 4.25 on the pod cast for  "Defend your research from Harvard Business Review/ Sept 2010 - interview from Leif Nelson Prof @Berkeley " Research on people watching TV shows - interrupted with commercials and non-interrupted; expected outcome would be that people enjoy more the one that was not interrupted. However, pretty strongly people enjoyed the TV with commercials more, good news for advertisers. Reason and rational is adaptation.  What is this.  Consider a 10 minute massage, the massage gets less enjoyable as time goes on. if you cut the session in half and start again, the enjoyment increases. Why do people like and pay for premium channels without ads - plots are complex and provide natural interruption by stitching story lines. Designed to keep enjoyed high. Smart take and counter intuitive research

A weekly post cast by Jim Hopkinson who works for   Wired.com http://thehopkinsonreport.com/2010/08/19/episode-118-social-media-is-the-new-rock-and-roll/comment-page-1/#comment-88918 This one is a thought providing piece on Social Media saying that SM is for this generation the rock and roll of previous generations - worth listening to. my view is that I like the analogy draw up but I am not sure if I agree with it all but it did made me think. One aspect to consider is why the youth love technology/ social media?  One answer is (based on a massive amount of real research by FT/ Orange) is that technology/social media gives kids a place to go where parents don't have control. This idea fits well with what the article says and to the roots behind other generational gaps/ ideals/ fashions. If social is a place where "we" go today as parents don't have control, with all these new controls there will be new opportunities as the new generation or youth find

A weekly post cast by Jim Hopkinson who works for   Wired.com http://thehopkinsonreport.com/2010/08/19/episode-118-social-media-is-the-new-rock-and-roll/comment-page-1/#comment-88918 This one is a thought providing piece on Social Media saying that SM is for this generation the rock and roll of previous generations - worth listening to. my view is that I like the analogy draw up but I am not sure if I agree with it all but it did made me think. One aspect to consider is why the youth love technology/ social media?  One answer is (based on a massive amount of real research by FT/ Orange) is that technology/social media gives kids a place to go where parents don't have control. This idea fits well with what the article says and to the roots behind other generational gaps/ ideals/ fashions. If social is a place where "we" go today as parents don't have control, with all these new controls there will be new opportunities as the new generation or youth find

  Location should have created substantial new value on a mobile operators’ balance sheet.  In their rush to control and lock down this valuable data set, the operators set the charges to high and put up an impossible API; these actions meant that by-pass and alternatives would flourish and they have. Location is in so many ways unique to mobile, therefore we are right to question how an operator could try to capture some value back. Here is an idea for you (free)   I would like my operator to control the location that my applications sees, I want someone to become the intermediately and offer me a “trusted service”, as the value has migrated from the knowing location to managing it. Some example:- Rich and Famous - you want to tweet your latest update with your location. Would be good but this means the Mr Robber and Mrs Burglar know that you are out or somewhere.  Please can someone allow me to put a false location on my tweets for a period to protect my privacy. Celebrity – you want

  Location should have created substantial new value on a mobile operators’ balance sheet.  In their rush to control and lock down this valuable data set, the operators set the charges to high and put up an impossible API; these actions meant that by-pass and alternatives would flourish and they have. Location is in so many ways unique to mobile, therefore we are right to question how an operator could try to capture some value back. Here is an idea for you (free)   I would like my operator to control the location that my applications sees, I want someone to become the intermediately and offer me a “trusted service”, as the value has migrated from the knowing location to managing it. Some example:- Rich and Famous - you want to tweet your latest update with your location. Would be good but this means the Mr Robber and Mrs Burglar know that you are out or somewhere.  Please can someone allow me to put a false location on my tweets for a period to protect my privacy. Celebrity – you want

  Location should have created substantial new value on a mobile operators’ balance sheet.  In their rush to control and lock down this valuable data set, the operators set the charges to high and put up an impossible API; these actions meant that by-pass and alternatives would flourish and they have. Location is in so many ways unique to mobile, therefore we are right to question how an operator could try to capture some value back. Here is an idea for you (free)   I would like my operator to control the location that my applications sees, I want someone to become the intermediately and offer me a “trusted service”, as the value has migrated from the knowing location to managing it. Some example:- Rich and Famous - you want to tweet your latest update with your location. Would be good but this means the Mr Robber and Mrs Burglar know that you are out or somewhere.  Please can someone allow me to put a false location on my tweets for a period to protect my privacy. Celebrity – you want