My Digital FootPrint

From Search Engine land

“It’s been amazing to see all the ways that companies are leveraging the API. From hotels instantly upgrading rooms at check-in to call centers routing calls appropriately and thousands of companies using integration partners like Radian 6, Seesmic, Hootsuite, CoTweet, about.me and others to provide heightened levels of customer service to key influencers. Klout has become a must have for any company dealing with support, customer loyalty, and directed offers. It makes us proud to know that with every API call an influencer is being rewarded. We can’t wait to see what innovation the next 2 billion API calls bring!” http://corp.klout.com/blog/2011/07/two-billion-is-cool/

Dachis Group has launched a Social Business Index (real-time ranking, analysis, and benchmarking of Social Business adoption and performance) and measures the social performance of the world's most engaged companies, their subsidiaries, and their brands by analyzing hundreds of millions of signals globally from customers, employees, partners, influencers, and the marketplace in real time across the Social Business graph.

Global Web Index  has mapped how the world uses social networks in the infographic The research, run by London-based consultancy  Trendstream , has conducted six waves of surveys about global consumer adoption of the Internet and social media in 36 markets. It used data from its February 2011 surveys of between 750 and 2,000 online users in each market to define three behaviour types: massagers, groupers and content sharers.

This is from <a href="http://www.alchemyofchange.net" title="http://www.alchemyofchange.net/ ( http://www.alchemyofchange.net )">Alchemy of Change by Gideon Rosenblatt who has written several thoughtful articles on the same topic…. Part 1:    Change Happens Through People – Even at Walmart Part 2:   5 Steps to Influence Mapping Part 3:   Influence: the Flip Side of Permeability Part 4:    How to Strengthen Your Organization’s Influence Mapping Each of us depends on our ability to create change, and quite often that change is happening within an institutional context.  We all recognise that there’s usually a handful of relationships that play a disproportionately large role in bringing those changes about. That’s part of the reason it’s hard to truly separate institutional change from personal change. The process by either “influence mapping” or “power mapping” is hard and here’s a quick look at how this incredibly important tool for influencing

Two insightful articles from Michael Wu  Michael was voted a  2010 Influential Leader by CRM Magazine  for his work on predictive social analytics and its application to Social CRM. He's a regular blogger on the Lithosphere's Building Community blog and previously wrote in the Analytic Science blog. You can follow him on Twitter at  mich8elwu . Quantifying Facebook Engagement: More than Just Counting Fans and Likes Deeper Facebook Engagement: Dissecting Interactivity Conclusion….. It is possible to understand how fans engage within a fan page by looking at thread depth, the unique number of other fans they interact with, and the dynamics of these interactions. By doing so, we covered three more levels of engagement metrics. So our spectrum of engagement is five levels deep now.  Level 0: Total fan counts Level 1: Active fans Level 2: Interactivity through comments Level 3: Thread Depth – amount of interaction Level 4: Unique fans per conversation – with how many oth

Information designer Vincenzo Cosenza  has released  an updated map  of his social networking traffic around the world. Suffice it to say, there's no more compelling way to watch Facebook metastasize across the world.

In the light of News Corp” adventure” this is becomes an interesting read…. As the report does not recommend sweeping regulatory actions that might have seen Washington inserting itself into the affairs of the press or bailing out dying business models. The Federal Communications Commission (FCC) released on June 9 th “ The Information Needs of Communities: The Changing Media Landscape in a Broadband Age .”  The 475-page final report is know has been dubbed “The Future of Media Report” or for a speed read the 2-page summary   Historical context: Federal policymakers have been taking a greater interest in the health of media and journalism in recent years. In 2009, the Senate  held hearings  about “the future of journalism,” and Senator Benjamin L. Cardin (D-MD) introduced the “ Newspaper Revitalization Act ,” which would allow newspapers to become tax-exempt non-profits in an effort to help them stay afloat. In 2010, the Federal Trade Commission hosted two workshops asking “ How

Is Social Media Paving the Way for an Offline Sharing Economy? Study from Latitude Full study download

  Source:  http://blog.mycube.com/ copy: https://s3.amazonaws.com/mycube.ae/User-Generated-Content.jpg

Image from http://www.savagechickens.com/2010/04/mutual.html Based on Laswell's maxim : "who says what to whom in what channel with what effect." Yahoo  research concluded that 20,000 "elite users" generate about half of all tweets consumed.  The researchers are from Cornell University (Shaomei Wu) and Yahoo  (Winter Mason, Jake Hofman, and Duncan Watts).  They classified "elite users" through the analysis of Twitter lists and placed them into four categories: celebrities, bloggers, media outlets, and organizations. The research finds that even though media outlets are by far the most active users on Twitter, only about 15% of tweets consumed by "ordinary users" are received directly from the media. The implication is that users are paying attention to other sources of information or are receiving those tweets not directly from the media but as retweets. Of specific interest is that media outlets, blogs, organizations, and celebrities,

PageRank is the foundation of Google, but doesn’t do social very well. With Google Plus will we see a SocialRank emerge?  Now this is not new either for Google or for the likes of PeerIndex or Klout who have already added many sources of data for its rankings and are fighting to become the default measure of online influence, something that advertisers and marketers in particular are extremely interested in as they try to identify “influencers” who can spread their messages SocialRank will be based on Digital Footprint data that comes from Blog, Google +, Twitter, Facebook, Quora and LinkedIn accounts and one does expect the same underlying ideas of PageRank – insomuch that your digitalfootprint data comes from you and there is a need to balance this with data that others say about your or your data. Digital Footprint 101 Klout focus is on overall “reach” and “amplification” These are determined by looking at a user’s activity and how much impact it has on their social graph (whe

http://tous-des-cons.blogspot.com/

Image from UnderLogic Facebook revamped its photo services by adding “Tag Suggestions”, a facial recognition feature which scans faces in your photos and offers up suggestions of who they are from your list of friends. Even though it is being tested with a small, undisclosed group of users, Tag Suggestions will roll out soon. One practical result is that is  that it is more likely that Facebook friends will tag you in photos and made it easier for friends to tag a large number of photos of you at once. Some find the notion of facial recognition “creepy” as it conjures ideals of Minority Report, terrorist watch lists and generally “big brother.” But don’t worry as the EU privacy regulators have said that they will investigate the Facebook facial recognition move and U.S. privacy watchdog group  EPIC  said it was considering an FTC complaint. To address user concerns, the social network will also introduce a privacy setting that allows you to opt out of Tag Suggestions – but I am sur

From MDG Advertising

The original article is by Ajit Jaokar Could the Real time web do for Retail as advertising did for Search? Ajit's blog arises from two recent conversations.... -          Earlier this week, I was in Brussels and discussed the future of the Web in a number of conversations with MEPs  which was based on the significance of the Real Time Web and -          I  blogged about the significance of the Real time Web  in conversation with  @tonia_ries ;  organizer of  The Real Time Report conference  in New York, which I am attending in June. Tonia came up with a succinct equation: value (for content) = time + place + shared interest Coming from a background of mobile and social media, for a long time, Telecom Operators have drooled at the idea of the proverbial ‘starbucks model’. While Starbucks never launched any such service as far as I know, the model went like this: When a customer passed near a Starbucks, they would get an SMS offering them 10% off the price of coffee. Tel

This new game is based on ZDnet reporting that Google has lost a case in Italy over the defamatory nature of autocomplete suggestions, according to a lawyer for the complainant. http://www.zdnet.co.uk/news/regulation/2011/04/05/google-loses-autocomplete-defamation-case-in-italy-40092392/ So Google is now responsible for all the content on the net as well as indexing it.

Signals, spikes, pulses and waves are data that represent your real-time life and controlling them is game changing . The data that underpins signals, spikes, pulses and waves are in silos controlled by the likes of social media, TV, mobile and credit card companies who really don’t want to share, even though it is your data and you could benefit. Privacy as control There is a battle being fought for the protection of your data under the banner of privacy and tends to focus on your actual raw data ( think tweets, location, blogs, updates or Facebook status ) but do I really care about this short term, transient, real-time data or should I care more about what someone can do with the data. Yes control of the source prevents access but does not lead to control of the outcome, but when I consider that my data, on its own, has little value until it is put in context with others from my social group it changes my perception. Considering the central part of the diagram. Knowing that wi

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