This USA study released Sept 12 by the Government Accountability Office suggests that the government could do more to protect consumer privacy when it comes to mobile device location data. The report, which was requested by Sen. Al Franken (D-Minn.), concludes wireless companies are not fully explaining how they use location data culled from mobile phones. What GAO Found Using several methods of varying precision, mobile industry companies collect location data and use or share that data to provide users with location-based services, offer improved services, and increase revenue through targeted advertising. Location-based services provide consumers access to applications such as real-time navigation aids, access to free or reduced-cost mobile applications, and faster response from emergency services, among other potential benefits. However, the collection and sharing of location data also pose privacy risks. Specifically, privacy advocates said that consumers: (1) are generally