My Digital FootPrint

http://cdt.org/files/inline/pdf/Personal-Data-Ecosystem.pdf http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1909366 Paul Schwartz and Daniel Solove have a article available for download from SSRN.  Aug 2011 abstract: Personally identifiable information (PII) is one of the most central concepts in information privacy regulation. The scope of privacy laws typically turns on whether PII is involved. The basic assumption behind the applicable laws is that if PII is not involved, then there can be no privacy harm. At the same time, there is no uniform definition of PII in information privacy law. Moreover, computer science has shown that in many circumstances non-PII can be linked to individuals, and that de-identified data can be re-identified. PII and non-PII are thus not immutable categories, and there is a risk that information deemed non-PII at one time can be transformed into PII at a later juncture. Due to the malleable nature of what constitutes PII, some commentators have ev

What can you do with data if you can collect it… Acceleration, Vibration, Motion/Velocity/Displacement, Position/ location, Proximity, Pressure, Force/Strain/Load/Torque, Vertical Height above sea level, Sea/land motion activity, Movement Water levels, Leaks, Chemical/Gas, Odour, Pollution, Biological process, Flow, Temperature/ heat production, Humidity/Moisture, Air pressure Sound/ Ultrasound, Electric, Light, Solar intensity, Magnetic, Background noise, Signals Images, Video, What is near by (saying hello), Routes and routines, key strokes, downloads, usage, content, http://www.societyofrobots.com/sensors.shtml

Mobile usage data capture service  Carrier IQ  is installed on phones, collecting your data and continues it passage of discovery as we ourselves discover what is and what is not acceptable (with our data and with/ without our permission) Think Phorm for an earlier case study. Evidence from my research that currently running that 90% think there is no difference between collected (harvested) and shared (given) data. Carrier IQ is software that delivers data about peoples' cell phone use to the cellular network carriers. Dropped calls, call quality and app usage patterns and individual keystrokes.  This is the same data that drives data mining tools and analysis for your apps to be FREE as it is sold to marketing companies.  Think Flurry, comscore etc.  The value of the mobile is not the consumption of service on our phone but the volume of data our phone produces about us.  Think geo-tagged transaction data.  Data is being understood, according to some leading analysts , as a

[youtube http://www.youtube.com/watch?v=iT08az08Uk0] This is from http://www.thewriteid.com/ Do you know what you share? In all honestly, we no longer know. Thanks to the myriad of networks and services we subscribe every day, we have lost perspective and control. TheWriteID will create a service aimed at giving you back this perspective and putting you back in control of all the information you have left scattered across various networks and services. We bet you have the need to manage your profile data and the networks and services you use. TheWriteID will allow you to do just that. Show your support and  sign thir petition  if you want this too.

Image Source: Factors influencing consumer perceptions of brand trust online   http://www.emeraldinsight.com/journals.htm?articleid=857857&show=html I am spending a lot of time working on issues of trust and how it can be identified from behaviour (looking at your data) and what are the difference between generations… read this article on HBR http://blogs.hbr.org/cs/2011/12/why_trust_matters_more_than_ev.htm This is not a new topic and has been a subject of research for a long time.  The difference now is that we have BIG DATA sets. Here is my summary and views We've all been taught that trust and reputation are important elements of branding. The drivers of brand value have changed over time, and there are 3 forces at play 1. Company valuations, look at intangibles on the BS. In  The Brand Bubble , John Gerzema and Edward Lebar highlight the fact that in the 1950s, about 30% of firm value was intangible (at the high end); today it is closer to 62% globally. Sources of

Source:  http://www.endofbusiness.com/ Love the diagram – if only getting the analysis of the data was this easy :)   Further reading       The End of Business as usual by @briansolis (the book where the diagram comes from) http://www.endofbusiness.com/ The Rise of the Social Consumer and the State of Social Marketing 2011-12 http://thesocialcustomer.com/briansolis/44189/state-social-marketing-2011-2012 From Social media to CRM from IBM (Feb 2011) http://www-935.ibm.com/services/us/gbs/thoughtleadership/ibv-social-crm-whitepaper.html

http://ec.europa.eu/commission_2010-2014/reding/index_en.htm Source : http://www.iewy.com/37704-viviane-reding-vice-president-of-the-european-commi... My comments in CAPS/ BLACK and BOLD ! Ladies and gentlemen, I am delighted to be with you today to discuss the reform of the European Union data protection laws. Data protection is a fundamental right in Europe. It is enshrined in the Charter of Fundamental Rights of the European Union and in our Treaty. The Treaty also underlines that the role of independent data protection authorities (DPAs), your authorities, is to control the compliance with data protection principles. Your important role is recognised under Article 29 of the current Data Protection Directive. Supervisory authorities in Member States have a key role in developing, defending and enforcing individual’s data protection rights. They respond to complaints and investigate cases. They make public companies and public institutions aware of their rights and obligations